General Knowledge Questions Answer GK Quiz

GK General Knowledge - Marketing And Business Aptitude Question Answer Quiz

Q. EMI is a marketing tool if -
1) It is very high
2) It is very low
3) It is increasing
4) It is fluctuating

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Q. Which one of the following may be classified as FMCG?
1) Printing machines
2) Tobacco products
3) Life saving drugs
4) Coin vending machines

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Q. Buyer resistance in a sales deal can be overcome by means of -
1) Lengthy sales talk
2) Confusing sales talk
3) IT jargons
4) Perseverance

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Q. Best, Important and the Central activity of a business is known as its -
1) Portfolio
2) Product Line
3) Nuclear Activity
4) Core Competency

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Q. The target group for Home Loans is -
1) All body-builders
2) Tiles manufacturers
3) Housing societies
4) Individuals not owning any house

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Q. Using a customer’s buying history to select them for related offers is known as -
1) Up-selling
2) Prospecting
3) Marketing
4) Cross Selling

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Q. The Concept of Selling is different from Marketing and aims at profit maximization through
1) Increasing Sales Volume of Quality Products
2) Customer Satisfaction
3) Solution of Customer Problems
4) Satisfaction of Customer Needs

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Q. The segmentation of markets based on the gender of the customer is a type of -
1) Geographic Segmentation
2) Demographic Segmentation
3) Psychographic Segmentation
4) Socio-cultural Segmentation

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Q. Mass communication with customers or potential customers, usually through paid public media is known as
1) Publicity
2) Sales Promotion
3) Advertising
4) Public Relations

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Q. A ‘Call’ means -
1) An internet terminology
2) Contacting a prospective, customer
3) Visiting a Call Centre
4) Attending to a complaint

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Career Scope in Print Media

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World Health Organization (WHO)

Founded on: 7 April 1948. Head Quarter: Geneva, Switzerland Director-General: Dr Tedros Adhanom Ghebreyesus Member Country: 194 WHO began when our Constitution came into force on 7 April 1948 – a date we now celebrate every year as World Health Day. We are now more than 7000 people from more than 1 →

What is Bitcoin?

In 2009, an unknown programmer by the name of Satoshi Nakamoto put forward a whitepaper that proposed a creation of new form of digital currency - cryptocurrency. Cryptocurrency functions the same way as regular currencies do in that its used as a means of exchange, unit of account and a store of va →

Food Safety and Standards Authority of India (FSSAI)

Headquarter: New Delhi Function and Objective of the Organization: The Food Safety and Standards Authority of India (FSSAI)has been established under Food Safety and Standards Act, 2006 which consolidates various acts & orders that have hitherto handled food-related issues in various Ministries →

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