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Current Affairs 2017

Rohan Bopanna and Pablo Cuevas win Monte Carlo Masters doubles crown

India’s Rohan Bopanna and his Uruguayan partner Pablo Cuevas lifted the men’s doubles crown at the Monte Carlo Masters after registering a hard- fought three-set win over Spain’s Feliciano Lopez and Marc Lopez in Monaco.

Employment News

Aeronautical Development Agency, Bangalore www.ada.gov.in invites applications for Project Assistant 01 post Refer website or Employment News dated 25-31 March 2017...

Wimbledon Tennis

Swarnjayanti Gram Swarozgar Yojana

The Ministry of Rural Development, Government of India has launched a new programme known as "Swarnjayanti Gram Swarozgar Yojana" (SGSY) by restructuring the existing schemes namely : Integrated Rural Development Programme (IRDP)Training of Rural Youth for Self Employment (TRYSEM)Development of Women & Children in Rural Areas (DWCRA)Supply of Improved Toolkits to Rural Artisans (SITRA)Ganga Kalyan Yojana (GKY)Million Wells Scheme (MWS)The Scheme The SGSY Scheme is operative from 1st April 1999 in rural areas of the country. SGSY is holistic Scheme covering all aspects of self-employment such as organization of the poor into Self Help Groups, training, credit, technology, infrastructure and marketing. The scheme will be funded by the financial institutions, Panchayat Raj Institutions, District Rural Development Agencies (DRDAs), Non Government Organisation (NGOs), Technical institutions in the district; will be involved in the process of planning, implementation and monitoring of th ...

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What is London Interbank Offered Rate (LIBOR)?

London Interbank Offered Rate (LIBOR) is an interest rate at which banks can borrow funds from other banks in the London interbank market. One of the world’s most widely used benchmarks for short-term interest rates, LIBOR rates were first used in financial markets in 1986. From then on LIBOR has been growing in stature and today it is the key reference rate for financial products worth about $350 trillion. Small changes in the LIBOR can cause ripples in the money market. LIBOR is fixed on a daily basis by the British Bankers’ Association and is derived from a filtered average of the world’s most creditworthy banks’ interbank deposit rates. Countries that rely on t he LIBOR for a reference rate include the United States, Canada, Switzerland and the United Kingdom. In 2012, regulators from around the world were probing alleged manipulation of LIBOR by US and European banks. In 2013, a worldwide investigation discovered widespread manipulation of this benchmark interbank lending rates by ...

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History of Indian Cinema

India's first film "Raja Harischandra", a silent movie was first screened at Bombay's (Mumbai) Coronation Theater on May 3, 1913. It was made by Dadasaheb Phalke, the father of Indian Cinema. It was Phalke who introduced India to world cinema at a time when working in films was restricted by social customs. After the success of his film 'Raja Harishchandra', several filmmakers in Bombay and Madras began making silent films. By the mid 1920s, Madras had become the epicenter for all film related activities. Raghupathi Venkaiah Naidu, S S Vasan, A V Meiyappan set up production houses in Madras to shoot Telugu and Tamil films. The silent era came to an end when Ardeshir Irani produced his first talkie, 'Alam Ara' in 1931. If Phalke was the father of Indian cinema, Irani was the father of the talkie. The talkies changed the face of Indian cinema. Apart from looks, the actors not only needed a commanding voice but also singing skills, as music became a defining element in Indian cinema. The ...

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Career Scope in Advertising Industry

Advertising world has led to the emergence of many new roles within the advertising profession. In the new edge of ad world, advertising goes beyond its conventional approach. For the non-conventional and conventional advertising approach, Industry requires well groomed people who can develop innovative and creative new idea. Flexibility and competence is must for the industry as the Ad World is highly creative as well as dynamic. Advertising careers are diverse and can run across a variety of departments, offering positions in the fields of creative departments, production, media, and research. The ultimate goal is to meet the client’s goals of increasing sales as much as possible. Public relations services are often involved with businesses, governments, and institutions and can help them make effective decisions. Students of an advertising school may choose to pursue a career as a: Advertising Media PlannerMedia ResearcherCreative DepartmentCopywriter/IllustratorAccount PlanningPr ...

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