Famous Quote

Patriotism is religion and religion is love for India.

Bankim Chandra Chatterjee

Current Affairs 2016

Pinarayi Vijayan sworn in as Kerala CM

The Cabinet of the Left Democratic Front (LDF) government comprises 19 members. Governor P. Sathasivam administered the oath of office and secrecy to Chief Minister Pinarayi Vijayan and 18 members of his Cabinet at the Central Stadium here.

Employment News

Air India Express, air India Charters Limited, www.airindiaexpress.in invites applications for Analyst - Revenue Management [Delhi] - 18 posts : 11 UR, 4 OBC, 2 SC, 1 ST Refer Website or Employment News dated 21-27 May 2016...

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National Agriculture Market (NAM)

National Agriculture Market (NAM) is a pan-India electronic trading portal which networks the existing APMC mandis to create a unified national market for agricultural commodities. The NAM Portal provides a single window service for all APMC related information and services. This includes commodity arrivals & prices, buy & sell trade offers, provision to respond to trade offers, among other services. While material flow (agriculture produce) continue to happen through mandis, an online market reduces transaction costs and information asymmetry. Agriculture marketing is administered by the States as per their agri-marketing regulations, under which, the State is divided into several market areas, each of which is administered by a separate Agricultural Produce Marketing Committee (APMC) which imposes its own marketing regulation (including fees). This fragmentation of markets, even within the State, hinders free flow of agri commodities from one market area to another and multip ...

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What is Intergovernmental Panel on Climate Change (IPCC)?

The Intergovernmental Panel on Climate Change (IPCC) is an international body, which comprehensively assesses increasing levels of greenhouse gases in the worlds and passes that information on to policymakers through its reports. Why is it in news? Along with former U.S. Vice President Al Gore, the IPCC has been awarded the 2007 Nobel Peace Prize for its efforts to educate the public on the threat of global warming and for creating an informed consensus about its connection with human activities. When and why was it set up? The World Meteorological organisation (WMO) and the United Nations Environment Programme (UNEP) established the IPCC in 1988 to assess scientific and socio-economic information relevant to increasing our understanding about climate change, its potential impacts and options for adaptation and mitigation. How does it function? It is an intergovernmental body that is open to all member countries of the UNEP and of WMO. The Panel meets in plenary sessions about once a y ...

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History of Indian Cinema

India's first film "Raja Harischandra", a silent movie was first screened at Bombay's (Mumbai) Coronation Theater on May 3, 1913. It was made by Dadasaheb Phalke, the father of Indian Cinema. It was Phalke who introduced India to world cinema at a time when working in films was restricted by social customs. After the success of his film 'Raja Harishchandra', several filmmakers in Bombay and Madras began making silent films. By the mid 1920s, Madras had become the epicenter for all film related activities. Raghupathi Venkaiah Naidu, S S Vasan, A V Meiyappan set up production houses in Madras to shoot Telugu and Tamil films. The silent era came to an end when Ardeshir Irani produced his first talkie, 'Alam Ara' in 1931. If Phalke was the father of Indian cinema, Irani was the father of the talkie. The talkies changed the face of Indian cinema. Apart from looks, the actors not only needed a commanding voice but also singing skills, as music became a defining element in Indian cinema. The ...

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Career Scope in Advertising Industry

Advertising world has led to the emergence of many new roles within the advertising profession. In the new edge of ad world, advertising goes beyond its conventional approach. For the non-conventional and conventional advertising approach, Industry requires well groomed people who can develop innovative and creative new idea. Flexibility and competence is must for the industry as the Ad World is highly creative as well as dynamic. Advertising careers are diverse and can run across a variety of departments, offering positions in the fields of creative departments, production, media, and research. The ultimate goal is to meet the client’s goals of increasing sales as much as possible. Public relations services are often involved with businesses, governments, and institutions and can help them make effective decisions. Students of an advertising school may choose to pursue a career as a: Advertising Media PlannerMedia ResearcherCreative DepartmentCopywriter/IllustratorAccount PlanningPr ...

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